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京东618手机特色服务引发行业模仿树立行业新标杆

2020-7-3 编辑:采编部 来源:互联网 阅读次数:
  导读:今年的618收官已经近两周,然而手机线上市场并没有因此进入销售低谷,而是大有延续618火爆态势的趋向。是平台持续发力优惠吸引购买,还是疫情后的消费“劲头”持续高涨?细究之下我们发现,京东今年618期间打造的一系......

JINNIANDE618SHOUGUANYIJINGJINLIANGZHOU,RANERSHOUJIXIANSHANGSHICHANGBINGMEIYOUYINCIJINRUXIAOSHOUDIGU,ERSHIDAYOUYANXU618HUOBAOTAISHIDEQUXIANG。SHIPINGTAICHIXUFALIYOUHUIXIYINGOUMAI,HAISHIYIQINGHOUDEXIAOFEI“JINGTOU”CHIXUGAOZHANG?XIJIUZHIXIAWOMENFAXIAN,JINGDONGJINNIAN618QIJIANDAZAODEYIXILIETESEFUWU,RANGSHOUJISHICHANGZHAODAOLEXINDEFALIDIAN,YINFAXINYILUNDEXIAOSHOUGAOCHAO。

京东手机全流程特色服务引发广泛效仿

JINGDONG618QIJIAN,JINGDONGSHOUJIBUDANTUICHULIDUKONGQIANDEYOUHUIZHENGCE,GENGSHIZAIXIAOFEIFUWUSHANGBUDUANJIAMA,YIXIAOFEIZHEGOUWUTIYANWEICHUFADIAN,DAZAOFUGAISHOUQIAN、SHOUZHONG、SHOUHOUDEQUANLIUCHENGFUWUJUZHEN,BAOKUOJISHISONGDA、YIJIUHUANXIN、BAOZHIHUANXIN、30TIANWUYOUTUIHUODENGFUWU,CONGCHANPINSHIYONG、ZHIFUFANGSHIJIWULIUPEISONGDENG,WEIXIAOFEIZHETIGONGTIEXIN、ANXINDEJIZHIFUWUTIYAN。

JIYUSHANGSHUFUWU,JINGDONGSHOUJIZAI618QIJIANSHIXIANLEXIANSHANGXIANXIADEXIAOLIANGSHUANGZENGZHANG。XIAOSHOUFANGMIAN,JINGDONG6YUE18RIDANGTIANQIAN10FENZHONG,SHIYONGYIJIUHUANXINFUWUDEYONGHULIANGTONGBIZENGZHANG560%;WULIUFANGMIAN,TONGGUOJINGDONGSHOUJIJISHIPEISONGFUWU,SHOUDANHUAWEInova 7 SE 5GSHOUJIJINYONGLE10FENZHONGJIUSONGDAOLEYONGHUDESHOUZHONG;SHANGJIACENGMIAN,618QIJIANYIGONGYOUCHAOGUO1000GESHANGJIAKAITONGLE0YUANSHIYONGFUWU,ZHICHIZHEIYIFUWUDESHANGPINCHAOGUOYIWANKUAN。

QIZHONG,“BAOZHIHUANXIN”FUWUSHIJINGDONGWEIAppleDAZAODEDUJIAZHUANXIANGFUWU,GOUMAIiPhone 11XILIESHOUJIDEXIAOFEIZHEJUNKEXUANZE,QUANEZHEDIHUANGOUXIAYIDAIiPhoneDECHAOZHIYOUHUI,ZHULIDI17CICANJIA618DACUDEAppleSHIXIANXIAOLIANGMENGZENG。ZHANBAOXIANSHI,JINGDONG618DANGTIANKAICHANGJIN5FENZHONG,AppleCHANPINJIUSHIXIANCHENGJIAOEPO5YIDECHENGJI。YITUOZISHENDEZIYUANHEYOUSHI,JINGDONGSHOUJIHUOJIANGNENGGUIFANZHENGGEXINGYEDEBIAOZHUN,WEIXINGYE、WEIXIAOFEIZHETIGONGLEYIGEXINDEFUWUBIAOGAN。

引领行业向重服务重品质的趋势发展

LAIZISHENZHENDEZHANGXIANSHENGBIAOSHI,CONGXIADANMAISHOUJIDAO10FENZHONGHOUQIANSHOUDEWULIUTIYANSHIZAIQITAPINGTAIGOUWUYILAICONGWEIYOUGUODE,DUIXIAOFEIZHEERYAN,JINGDONGDEJISHIPEISONGJIUSHI“JIAFENXIANG”。TONGYANG,618QIJIANDEJINGDONGFUWUBEISICHUANCHENGDOUMOUTONGXUNDIANXIAOFANGZHIJIN,LAOBANDONGXIANSHENGCHENG,ZAICHENGDOUYOUHENDUOGENZIJIDEDIANYIYANG,HEJINGDONGMEIYOURENHEHEZUOGUANXI,DANSHIDAJIADOUZAIMOFANGJINGDONGDEFUWU,BAXIANSHANGFUWU+XIANXIAPEISONGZHENGHEZIYUANTIGAOSONGDAXIAOLV,KEHUZHENDEHEN“CHIZHEIYITAO”。ZAIJINGDONGDEFUWUBIAOZHUNSHOUDAOXIAOFEIZHEGUANGFANRENKEHOU,QITADIANSHANGPINGTAIYEFENFENKAIQILE“CIRIDA”“BANXIAOSHIDA”DENGKUAISUSONGHUOFUWU,WEIZHENGGEXINGYEJIXIAOFEIZHEDAILAIGENGFENGFUDEFUWUXUANZE。

SHIZHIMUQIAN,RENGYOUDABUFENSHANGHUHECHANGSHANGYANXULEJINGDONG618DEFUWUMOSHI,HUOLIANHEHUOZIZHUCHIXUDAZAOXIAOFEIZHEFUWUTIYAN,JINENGWEIPINPAIYINGDEKOUBEI,YOUNENGDAILAIXIAOLIANGDETISHENG。KEYISHUO,JINGDONGSHOUJIDEYIXILIETESEFUWUDOUYINQISHOUJISHICHANGBUXIAODEZHENDONG,WEIYIQINGHOUSHIDAIDESHOUJIXIAOFEISHICHANGZHAODAOXINDEFAZHANTUPOKOU。

QISHIZAOZAI2017NIAN,JINGDONGJITUANJIUTICHU“LINGSHOUJIFUWU”DEJIEJUEFANGAN,JIANG“LINGSHOUSHIDAI”YANBIANCHENG“FUWUSHIDAI”,DAZAOYIYONGHUWEIZHONGXINDEJIAZHICHUANGZAO。JINGGUOYIQINGDEKAOYAN,JINGDONGZAIBAOCHIMINSHENGXIAOFEI、JINGJIFUSUDENGFANGMIANWENDINGDETONGSHI,BUDUANTUICHUQUANXINFUWUCIJISHICHANGXIANGHAODEFANGXIANGFAZHAN,CHIXUSHIFANGXIAOFEIREQING,JINYIBUTUIDONGXIAOFEISHICHANGDEFAZHANJINBU,WEISHOUJIXINGYEZENGTIANXINDEFAZHANDONGNENG。HENXIANRAN,JINGDONGSHOUJIYONGCHUANGXIN、TIEXINDEFUWUMANZUXIAOFEIZHEDUIGAOPINZHIXIAOFEIDEZHUIQIU,WEIJINNIANDEJINGDONG618ZENGTIANBUSHAOLIANGDIAN。WEILAI,JINGDONGJIANGJIXUYIFUWUWEIYINQING,YINLINGXINGYEXIANGZHEZHONGFUWU、ZHONGPINZHIDEQUSHIFAZHAN。


BENWENGUANJIANCI:

WENZHANGCHUZI:HULIANWANG,WENZHONGNEIRONGHEGUANDIANBUDAIBIAOBENWANGZHANLICHANG,RUYOUQINQUAN,QINGNINGAOZHI,WOMENJIANGJISHICHULI。

 
 
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